We’ve entered a funny time in history where we have more solutions to grow your business than ever before.
The challenge that comes along with that is falling into the trap of believing we need something that’s too many steps ahead of where we’re at. The promise of growing faster and bigger is just too attractive.
It can be easy to think that we’re ready for scaling our business when in fact we really need to focus on building the foundation in our business so that we can get to a point where we have something to scale.
This is a trap I fell into so many times and invested years and 10s of thousands of dollars in solutions that were way too far ahead of where I actually was in my business.
As soon as I realized where I actually was and what I needed to do, things started moving much quicker and it was 10 times easier to tune out distractions and get to the work I know I needed to do to grow my business.
In this episode you’ll learn:
- Why focusing on scale is killing your business, your drive, and your confidence
- Why we’re being sold this idea
- How many companies don’t even start this way.
- Why you need to focus on building and then consider scale when you actually have something to scale.
- There are specific things that need to happen before you can scale and if you don’t do them, then you’re going to be building up complicated systems and then tearing them all down and starting all over again for a long time… if you make it that far.
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